Robin Sharma’s VLog on customer service reminds me of the work I do with my customers – reminding them that the goal isn’t to satisfy their customers but to dazzle them. We must exceed our customers’ expectations.
The March topic for Business Boot Campers was Team & Customer Loyalty. We went through a case study of a small business just like theirs that incorporated Frederick Reichheld’s Six Common Principles of Team and Customer Loyalty. These principles apply to any business and it starts and finishes with the individual business person, not with complicated software packages, expensive databases or highly energized committees.
Boot Campers had a truly extraordinary experience, and left with the tools they needed to create similar experiences in their business.
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